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Idealz

Online Shopping Reimagined

 
 

Check out the video!


OVERVIEW

Year: 2019
My role: Art Direction, Design, Video Editing & Motion Graphics

 

DESCRIPTION

Idealz is an app where users can purchase their products and get a chance to win luxury prizes.

This video was created in order to explain how the product works and its benefits while showing off the clean and minimalistic interface of the mobile app.

 

TEAM MEMBERS

Rizwan Jamil
Adrian Ferry
Melissa Kumaresan


Styleframes

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Preliminary Designs

 

These were initial styleframe design explorations of the video. But were not used in the end as they did not match the exact look and feel of the Idealz brand. Nonetheless, these initial designs set the tone for the final video.

 
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